Brand Identity, Academic
*Student work not affiliated with KeSPA and Riot Games
KORE CupKORE Cup is an annual winter League of Legends invitational under the Korea Esports Association, where the best teams compete to prove their supremacy.






Posters & OOHPosters are the starting point of the KORE Cup identity with a bold usage of type and colors. The stretching custom type and active imageries extend beyond screens, guiding viewers to become part of the event.









PrintsI designed printed materials with the purpose to keep people excited to join the live event, while preserving its functional properties.





Motion & ScreenAs the direct embodiment of the KORE Cup spirit, motion becomes the first-hand introduction on the screen.








Special Thanks: Sherlan Abesamis (Instructor)


Kevin Lee
Graphic Designer

iamkevin.solo@gmail.com
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